Non-Fiction Writing

Our Introduction to Copywriting course is aimed at small business owners, marketing professionals, journalists, freelance writers and individuals interested in improving their commercial copywriting skills and/or written communication across print and digital formats.

This interactive Introduction to Copywriting weekend workshop will explore how to write great copy for the most popular marketing mediums: websites, emails, blogs, social media, brochures and packaging.

The practical course is ideal for anyone keen to explore the art and science of good commercial copywriting.

Enhance journalism skills through this online Journalism Skills course and learn how to write a publishable news story or feature and how to research and develop ideas.

Looking to write a piece of non-fiction, such as biography, memoir or travel writing?. Get expert guidance, encouragement and valuable writing skills from this creative non-fiction course.

Travel writing is one of the most enjoyable forms of journalism. There is a wide market for freelance contributions to newspapers and magazines and also for books about travel. This course will combine tuition with writing exercises to help the student understand how to produce excellent work and how best to market it.

This course is for business professionals who want to improve their writing for business skills. It is a highly practical course suitable for anyone who wants their business writing to stand out in a crowd. Topics covered include how to write marketing texts, mission statements, press releases, USPs and corporate documents for external, in-house, web and blog use; how to conduct interviews; how to edit and proof-read; how to write speeches; and how to write for the digital market. Students will be given homework and class exercises each week and tutor feedback will be given throughout the course. You will be expected to share your written work with the group as well as with the tutor, and give and receive feedback in class. Please note this is a course for those already working within a business environment. It is not suitable for those wishing to improve their English.

Learn from an industry expert how to use impactful storytelling to affect real-world social change.

This masterclass is open to anyone who wants to learn how to achieve progressive real-world social impact through their writing.

Writing for digital can be very different from writing for other media. This interactive course will show you how to use written content to build and strengthen your brand. It will cover writing for various online platforms including websites, blogs and social media.

Our Writing the Memoir 2-day workshop will give students a firm grounding in key aspects of writing a memoir before embarking on a memoir of their own. Taught on a Friday and Saturday morning, the workshop fits around most schedules.